Opt Out YellowPages - WSJ on Borrell: Newspapers Losing in Local

Posted by ypgg on July 31st, 2008 at 03:04pm

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WSJ on Borrell: Newspapers Losing in Local
The WSJ is covering the recent Borrell report with a newspaper slant: Over the past two years, the number of local salespeople peddling online ads for newspapers has ballooned to 15,500 from 5,900, according to estimates from media-research firm Borrell Associates. Traditional media companies have believed strongly that they have an edge over Internet companies because […]

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